Granville County Visitor spending up AGAIN





August 18, 2014

2013 Visitor Impact for Granville County

County Spending by Domestic Visitors Increases by 3.4% Percent to $44.43 million


The North Carolina Division of Tourism, Film and Sports Development announced Friday that domestic visitors to and within Granville County spent $44.43 million in 2013, an increase of 3.4% from 2012.

“Due to an increase in sports tournaments, heritage and historical tourism as well as our exciting regional events, Granville County has seen a significant increase in visitor spending and it’s impact to the local economy,” Susan Ball, Director, Granville County TDA, said. “Our efforts in promoting the county to a regional audience will continue to grow and improve our county’s tourism industry and we hope to have an even bigger impact next year.”

Tourism impact highlights for 2013:

  • The travel and tourism industry directly employees more than 290 in Granville County. 
  • Total payroll generated by the tourism industry in Granville County was $5.34 million
  • State tax revenue generated in Granville County totaled $2.52 million through state sales and excise taxes, and taxes on personal and corporate income.  Approximately $1.2 in local taxes were generated from sales and property tax revenue from travel-generated and travel-supported businesses.

Gov. Pat McCrory announced in May that visitors to North Carolina spent a record $20.2 billion in 2013, an increase of 4.1 percent from 2013.

These statistics are from the “2013 Economic Impact of Travel on North Carolina Counties.” The study was prepared for the North Carolina Division of Tourism, Film and Sports Development by the U.S. Travel Association.

Statewide highlights include:

  • State tax receipts as a result of visitor spending passed the $1 billion mark in 2013. The figure represents 4 percent in growth over 2012’s $970 million.
  • Visitors spend more than $55 million per day in North Carolina. That spending adds more than $4.4 million per day to state and local tax revenues (about $2.8 million in state taxes and $1.6 million in local taxes).
  • The travel and tourism industry directly employees nearly 200,000 North Carolinians. 



Susan Ball

Director, Granville County Tourism Development Authority

(919) 693-6125,